Incite Story

INCITE MULTIMEDIA CORPORATION INC, established in Geneva Switzerland, 1997, originally
came into being to develop an exciting new software project incorporating the latest desktop
video technology. It was a joint venture between a Swiss company, building professional
television studios internationally and a Canadian developer of professional video software.

At that time, editors were using expensive hardware linear systems, cumbersomely dependent
on "rendering technology and isolated in a world of proprietary files and databases. The
entrance of Incite into the market place, over three years ago, was all part of the initial blast of
the real-time revolution. At long last here was an editing system that could meet highly
professional standards in a single, compact package. Incite was, and still is, inexpensive, fast,
simple to use, architecturally open to other platforms and systems and, perhaps most
importantly, an essential and innovative tool for increasing a facility's overall production.

Incite Today____________________________________________________

Today, Incite is entirely Swiss owned and directed, although it has chosen to maintain an
international profile by gathering talented personnel from all over the globe. The direction of the
company is still geared towards providing the very best in NLE solutions, but has evolved to be
much more than just an editing system.

Video storage and media delivery, FC networking, SAN technology, all inclusive 3rd party
options, professional level audio editing tools, complete integration features for post-production
& broadcast studio hardware – these are just some of the other branches and features of the
spirit behind Incite: a flexible, expandable set of NLE solutions designed to deliver the very best
from today’s cutting edge technology.

As a result of its affordability and scalability, the Incite Editing System is unique in the market
place because it covers the whole range of editing needs. As a basic software package
(combined with the Matrox DigiSuite), it is extremely accessible to small post production studios,
in-house editing facilities and broad-scale installations (like universities and other institutions).
But Incite is also at home in more complex and demanding environments, as its recent
integration as Incite Pro within Philips Broadcast's Edit Stream suite of products proves.
Capabilities and options like multi-format editing and file transparency, V-LAN control,
professional audio editing tools, live input features and Fibre Channel/SAN technology networking
ensure Incite's role as a key player in the world of top-end broadcasting.

• Top-end broadcasters
• Post-production facilities
• News room editors
• Independent editors
• Universities and training

Incite & Matrox Digisuite__________________________________________

As an editor, Incite is highly acclaimed for its intuitive interface and thorough feature list.
Designed for the Matrox DigiSuite hardware family, the Incite/Matrox combination has proven
itself to be a leader in the world of non-linear editing and broadcasting, continually sparking new
innovations and expanding editing capabilities for a wide range of markets world-wide.

Mjpeg, DV & DVD Authoring_______________________________________

From its inception, Incite could boast real-time editing with mathematically lossless picture
quality. Incite has also proven itself unique by capitalizing on DigiSuite's capacity for live input
features for "live recording" and advanced hybrid editing with real-time FX. More recently, Incite
has broken into the world of DV using the DigiSuite DTV, real-time editing for all DV formats and
MPEG 2.

Fibre Channel & San Technologies_________________________________

When it comes to fibre channel technologies, Incite has been a forerunner and always in step
with current breakthroughs in networking developments. Most recent accomplishments being
the demonstration of 7 Incite stations sharing and editing the same files simultaneously over a
fiber channel Storage Area network (SAN). At NAB 2000, Incite was also able to show real-time
simultaneous record and playback, an obvious time-saving advantage when it comes to
multi-station productions. As a result, Incite units can be integrated into multi-channel
applications for simultaneous broadcasting reception/transmission and editing.

Incite Options___________________________________________________

IMC also develops and promotes a professional range of third party options backed by extensive
software research and development for enhanced integration with Incite. From third party
plug-ins for FX rendering (including some of the more popular names like TitleMotion, BorisFX,
Ultimatte and FilmFX) to third party hardware, IMC pushes the NLE editing station into the more
professional realm of "Editing Suite". The "Plus packages" include V-LAN control for up to 31
VTRs, real-time 3D DVE effects using the Pinnacle Genie board and a top-end audio solutions
(64 real-time channels of 24 bit, 96 kHz audio with unlimited real-time audio effects) and the
JLCooper remote control panel with motorised faders.

Incite & Merging Technologies (Audio)_______________________________

Incite now offers full integration with the Mykerinos audio board provided by Merging
Technologies of Lausanne, an Incite optional which delivers professional audio editing tools,
effects and features: 64 Channels of 24 bit, 96 kHz audio with 16 in & out (and room for
expansion), all real-time effects, unlimited keyframing and surround sound mixing. Other
features include integration with JLCooper's motorized faders for audio levels and rubberbanding
direct to storyclips, the ability to move and match audio to video clips with out disrupting
playback (on the fly), multiple channels for live input and voice over recording and all the
advantages of having a dedicated audio card: all audio work is performed on the board, leaving
the CPU free for video editing and effects rendering.

Incite Media Assistant_____________________________________________

In January 2000 IMC announced the release of Incite Media Assistant (a stand-alone utility
package for editors) This unique software package provides 3 fully automated conversion tools
for batch encoding on a standard PC (without the need of a graphic card). It also provides
media management tools, off-line, codec-based editing and IML (Incite Media List) exportation
features.

Philips Broadcast & Incite Pro______________________________________

In March 2000, IMC signed a contract with Philips (Division MP4 NET) to supply them with the
Incite Editing System for their professional editing suites, to be known as "Incite Pro". Philips
has also commissioned IMC to carry out special development projects.
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